As the Account Supervisor for several of The Dealey Group’s retail and real estate clients in Dallas, Elisabeth Zuerker is responsible for traditional and digital strategy, account and digital media planning, campaign development, fostering client relationships, and a lot of “what if we did this?” moments for the agency. Sometimes those moments lead to confetti that is still being vacuumed up around the office. A digital girl in a digital world, Elisabeth joined TDG in 2013 after working client-side for Taco Bueno Restaurants where she used her never-ending (relentless) enthusiasm to transition traditional budgets into company and franchise digital media programs. Prior to Taco Bueno, she spent time agency-side working in client service as well as media planning/buying for clients such as Nissan North America, Rent-A-Center and Dr. Pepper.
Ms. Zuerker will present "You Can't Hide: How Shopping Centers Use Your Mobile Data for Marketing and Leasing," on Tuesday, May 23, 1:00-1:30 pm in the Talent Development Pavilion.
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